We all shop online now and again. You open your preferred browser, type in your key words and you find what you are looking for within the first page of search results. That, ladies and gentlemen, is Search Engine Optimization or SEO in action.

There are a lot of important things to keep in mind when making a website, but SEO is by far one of the most important.

What is Search Engine Optimization?

Search Engine Optimization or SEO is a process of creating content that helps you show up in search results and gain traffic to your website. SEO is not a software or a product that can be purchased. There’s not a SEO fairy that will come and wave a magic wand to make you show up in search. SEO is something that needs attention from the very start of your website to the last, final touches.

So why is SEO so important?

Back in the day, it wasn’t hard to get your site ranked high in search, but that has changed. Search engines have now developed a complex ranking system that makes it more difficult to show up in search results with just meta-tags and key words. This complex ranking system has evened the playing field and now gives precedence to the honest websites/businesses that have earned their spot due to quality content and the work that was put into their site.

Without SEO, your website will likely be lost in the cluster of sites on page 18 of search results allowing non-pertinent pages to show up first. Let me tell you, no one wants to be on page 18 of search results.

SEO not only affects how you show up in web searches but image searches, video, and more. We cannot stress enough how important SEO is if you are looking for your website to be successful, and who doesn’t want their website to be successful?

What makes BNG Design of Fargo, ND so special when it comes to SEO?

SEO is not a term that is taken lightly here. We know the whole point of having a website is so people can find your business online. Not just current customers, but new customers who are looking for the products/services you offer or sell. Our websites are all written and coded correctly in order to get you the best results possible and help you get the best possible return on investment. We don’t use “SEO Tricks” or “Black Hat” optimization which can cause a site to be blacklisted — our techniques are considered best practices by search engines. We also keep it a top priority to keep up with the changes in ranking and SEO analysis. We cannot guarantee you will be showing up #1 in a Google search, but we can assure you we will build your website correctly with quality content, making the site easy for search engines to read and understand so it can show up high in rankings.

If you are looking to show up in search and for people to find your business, you came to the right place. Contact Us today for a FREE consultation.

Written By: Stacey Bartron